It’s very important to generate high volume of traffic to our blog, and also it’s important for this traffic to be targeted such that the people who visit your blog are likely to buy the services and products you offer on your blog. Since promoting your blog can take some effort and money, you don't want to just anyone to visit your site. Instead, you only want people who would be interested in what you have to offer.
Here i will explain 5 ways of building a steady stream of targeted visitors to your blog which will also result in more sales.
1. Know your target customers and make sure that all your advertising campaigns are targeted at these customers. This means that you must use all the necessary keywords which define your potential customers in all your advertising campaigns. If you are using facebook advertising your advert must specify the targeted customers. Facebook advertising makes it easy for use to choose country, behaviour, age and state. If you are writing articles as a way of promoting your blog, your articles must contain the keywords for your niche.
2. List your blog with top search engines and directories in categories that suit your niche. If your blog is all about selling products or services that relate to making money online for example, get your website listed under this category on relevant blogs. This means that people who are looking for this specific information that relate to your website will easily find your blog.
3. Advertise your website in relevant forums and online groups. The more you know about your potential customers, the better you will know where to find them. This means you can go to the relevant forums or online groups where your customers are and you can advertise your website there through having your website URL in your signature when you make posts in these forums. People in forums that related to your niche are targeted customers who have high potential to buy from your website.
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4. Write articles that are rich with your keywords. Your articles can be picked up and published by high websites, eg e-zines and directories. You can therefore quickly have thousands of back links pointing to your blog. It is therefore important that all your articles have several of your keywords so that when people type these keywords on search engines while looking for information, your website comes up and ranks high on these search engines. This drives targeted traffic to your website.
5. Use your own e-zine and other related e-zines to advertise your blog. By publishing your own e-zine, you already have many prospects who are interested in what you have to offer. Make sure that your e-zine has new content and gives away some free report or e-books to your subscribers. Make sure that your blog URL is added in all your e-zine publications. Identify other e-zines with a readership that matches your target niche market and advertise your blog in these e-zines.
The five tools i outlined above can help you generate targeted traffic to your website. If you want to increase your conversion rate and boost your sales, you need to have targeted visitors on your website.
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